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Dec 22, 2019
Sexuality is now a more open discussion than ever before. Gay marriage is legal in the United States, we’ve had a-list celebrities’ transition while in the public eye, and the LBGTQ movement is stronger than ever. It shouldn’t have taken so long to get here, but at least we’ve found our way.
The formal definition of bisexuality is to be able to be attracted to people of more than one gender either romantically or sexually. Today, nearly 50% of people not identifying as heterosexual identify as bisexual.
Across all different sexualities and genders, a whopping 50 million people have tried online dating. It honestly is the way people find love, or sex, in todays world. Today, one out of five committed relationships start online.
While there are many general dating sites, a whole industry of niche dating services has exploded in the digital world. For bisexual people there certainly isn’t a shortage of options. Still, within this niche area of dating there is an even more niche sect known as unicorn dating.
Unicorn dating refers to a dynamic of a third person joining in with an established generally heterosexual couple. This type of dating has become a growing trend and it is logical to assume that dating sites and the general connectivity that the internet offers has played an important role in that.
I have a problem with the term normal so we will avoid that and refer to this as a non-traditional type of relationship making it a bit more difficult to Find a Unicorn. A quick google search of terms like “unicorn hunting” or “couples looking for unicorn” or even “unicorn hunter dating site” will illuminate the fact that there is more than a market here. Couples who are looking to add to their relationship are trying to find a suitable partner and they go online to do so.
The simple point here is that online dating is the mainstay in dating today, and that all people no matter who they are or what they are looking for. Businesses are created out of solving for a need or a problem. The data shows that there is a clear need and market here and dating sites are the ones that can supply the solution.
The goal of any dating site is to connect interested parties with each other. Whether you look at it from the perspective of the unicorn or the couple looking for a unicorn, the goal is the same. Dating sites create the opportunity for these interested parties to connect and then to converse to find out if there is any chemistry here to build on.
Having the chance to do this then opens the door for what could be the beginning of a beautiful relationship. Finding like minded people with similar interests is a beautiful thing. Sure, there are some drawbacks to online dating, or any dating really, but these sites do more good than they do harm. So, if you are Unicorn or the couple in search of unicorn, then find the right online dating platform for you. Then you simply build a profile and start connecting until you find a relationship that will work for you.
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